About KBO Marketing
KBO Marketing is a performance marketing consultancy led by Kevin Barry O'Mara, a Digital Marketing Specialist with over 9 years of experience across digital advertising, content marketing, and ad technology consulting.
Since launching in October 2024, Kevin has worked with 30+ ambitious businesses, helping them grow through paid social and Google Search advertising strategies built around real commercial outcomes, not just numbers that look good on a slide.
Running your ads properly
Advertising Management is where KBO started, and it's still at the core of what we do. That means building out campaigns across Paid Social and Google Search, testing creative, adjusting targeting, and staying close enough to the account to know when something needs to change.
Staying ahead of how people search
In 2026, KBO added AI Search Visibility (AEO) to its offering, helping brands increase their share of voice in AI search results like ChatGPT, Perplexity, and Google AI Overviews. Customers are increasingly turning to AI tools for recommendations instead of a traditional search, so being visible there matters just as much as ranking on Google now.
Why work with KBO
Every recommendation comes from what's actually working in live campaigns right now, not theory or a templated strategy pulled from a course. Advertising, AI visibility, in-house training: all built around one aim, giving ambitious businesses an unfair advantage over the competition that's still doing things the old way.